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Bespoke Content
The traditional B2B sales model has been disrupted since the pandemic because fleet decision makers were forced to search for online for information on products and services. This has amplified the benefits of good quality content that is relevant to the audience while maximising its SEO value.
Since 2011, Fleet News Group has been creating B2B automotive content which has delivered outstanding results for many organisations and industry associations because it relates to buyers, influencers and decision makers in the fleet management industry.
Here are some of the ways you can use content created by Fleet News Group to augment your existing marketing strategy.